This post includes some affiliate links, indicated by * In July 2021 I decided to get serious about Pinterest in my business, initially settling on a three-month experiment. I wrote more about that in my blogposts about developing a marketing strategy and ecosystem that fits my business better. In this post I want to share…… Continue reading the Pinterest strategy that is really making a difference in my business
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how to grow your business by tapping into your energy
What would it feel like to do more things in your business that give you energy? To know what those things are, and to follow them? To stop doing the things that have been niggling at you for a while? And to stop doing the things that you feel you should be doing, but that don’t really sit well with…… Continue reading how to grow your business by tapping into your energy
how to feel good about setting and communicating boundaries in your business
This post first appeared in my October 2021 newsletter. Want to get my newsletters directly in your inbox? Sign up here. Do you ever find yourself thinking that if you set a boundary around availability, or price, or extra work you’ll lose out on clients? Or that people will see that your shop is closed…… Continue reading how to feel good about setting and communicating boundaries in your business
4 strategies to stop hustling in your small business (and feel good)
Every so often a podcast or article on ‘the hustle’ crosses my radar. The host or author talks about how, as a business owner, you need to hustle in order to make it work. Especially as a beginning business owner. But: what if we don’t want to hustle? How do we build and run a business without…… Continue reading 4 strategies to stop hustling in your small business (and feel good)
A Balanced Life: living + working in tune with natural cycles, with Jen Wright
Ever wonder how other small business owners create a life that feels balanced, intentional and fulfilling? A Balanced Life is my blog series in which I interview mentors, makers, creatives and others who are intentionally seeking to live a more balanced life. We talk about living life without the hustle, resisting norms around productivity +…… Continue reading A Balanced Life: living + working in tune with natural cycles, with Jen Wright
Why I’m taking a break from social media in my business
Over the past year, the role of social media in my business has changed a lot. I’ve become very clear on the role it plays in my business (more sharing, less selling), and feel good about it. Nonetheless, I’ve decided to take a break from social media, in particular Instagram, this Autumn. I’m increasingly craving…… Continue reading Why I’m taking a break from social media in my business
how to take your favourite summer habits with you
How to take your favourite summer habits with you I love the lightness of summer, the long days, the slower pace. It inspires me to do things differently, to let go of the structures and routines a bit. That is, until the reality of daily life rolls around again. In this post, I’ll share some…… Continue reading how to take your favourite summer habits with you
3 lessons I learnt in my business this past year (and how those make me feel good)
A little over a year ago I shifted my business in a number of ways. All of these led to me feeling more confident and secure in my small business. In this blog post I’ll share three lessons I learnt in my business over the past year. This post first appeared in my April 2021…… Continue reading 3 lessons I learnt in my business this past year (and how those make me feel good)
3 questions to help you choose a marketing platform for your business
In the previous post, I wrote about the importance of using a platform that does what you want it to do. I explored how I was using Instagram to drive traffic to my website and newsletter. This strategy wasn’t working as I wanted it to, because Instagram isn’t build for that. In this post I’ll…… Continue reading 3 questions to help you choose a marketing platform for your business
how I learned to better understand Instagram as a marketing tool
If you’ve been hanging out with me for the past six months or so, you’ll know that I’ve been spending a lot of time thinking about how and where I show up online in my business. I created this lovely guide (’social media therapy in a box’, as one person called it), reflected on and…… Continue reading how I learned to better understand Instagram as a marketing tool