Testimonials

What small business owners, freelancers and creatives just like you love about working with me.

1:1 mentoring

Bonnie Chung

Entrepreneur, founder, mentor + cookbook author

“I am so delighted to meet Astrid and for her to mentor me. I really feel like I am investing in myself when I am working with Astrid. She is incredibly encouraging, gentle and on your side, which is exactly what I needed. What’s more she has an incredible eye for detail, she picks up on nuances and any hesitations for exploration. Astrid is not afraid to challenge you either, which is something I needed as well. I have appreciated the flexibility she has given me, as I have a chronic illness, I am not always able to stick to a plan if I am feeling unwell. Her understanding of this made me take the leap to commit to mentoring with Astrid. I really cannot recommend her enough – she goes above and beyond, in the most natural way, that does not feel like pressure.”  

Bri Dunavan

Business mentor and marketing strategist

“To say that Astrid is supportive is an understatement. She helped me work through many things in my mindset and my business, and I could tell that she genuinely wanted to help me. My meetings with Astrid felt like meetings with a friend, and I appreciate her valuable insight. I 10/10 recommend her as a business mentor!”

Maren R.

Coach

“Astrid sees you as a whole person. She is able to balance your needs and wants, break down your to-do’s into bite-sized tasks and also keep an eye on your business. Astrid can truly hold a safe space. Her guidance is gentle and empowering and I appreciate how generously she shared her insights.” 

Amy Alpert

Business and life coach

“Having Astrid’s support between sessions is game changing. It allows me mini deadlines if I want them. It offers me the opportunity to get her insights, feedback and encouragement on whatever I am working on. Astrid is so supportive and knows just what to say between sessions to help me move forward. Having her support between sessions also means that our sessions are more productive and allow for brainstorming and strategy and big picture since she is already familiar with what I have done up until that point.”

Cynthia Morris

Book coach and author

“In my mentoring calls with Astrid, I come with a list of things to cover, and we always manage to cover everything and more.

And as a coach, I know that so much happens in between calls. Astrid makes it easy to send SOS and celebrations. Being in touch helps me get her input, make decisions, and feel supported. This is what I want – to feel like my coach is on my team and is there for me.”

Jenn Chic

Owner Maplerose

“I so enjoyed working with Astrid and I’ve learned so many invaluable things. Working with Astrid was so helpful and I appreciate her insight so much.”

Kailey DelloRusso

Author and writing mentor

“Working with Astrid was wonderful! Astrid was such a calming and encouraging presence. I left every session feeling organized, aligned and inspired. 

If you are looking for someone to guide and encourage you in building a business or sustaining a newsletter, Astrid provides the such an enriching mindset and gives action steps that feel attainable along the way.” 

Grow, my marketing programme

“I loved the spaciousness and the pace of the programme. I found clarity around my mission and what I value and what I want my business to stand for and offer. And knowing that I can do it at my own pace and on my own terms.”

Celia Cain

Mindset coach, healer and mentor

“The drumbeat of social media can be relentless. It’s hard to shift to what actually works when you don’t get that immediate dopamine hit. Astrid will show you how with her calm, anti-overwhelm marketing”

Erica Fraaije

Artist

“I enjoyed the low stress level of the programme and the emphasis on there only being 24 hours in a day.My biggest insight was that if you have to do marketing, you might as well do it the way you like to do. If you don’t have much time to do marketing, this might be something for you, you learn to keep it simple, fun and under control.” 

Small business newsletter magic

Susannah W,

“I’m currently doing your newsletter course and am loving it! :)”

Oriana LaVilla

Career coach and social change consultant

“I’m devouring your small business newsletter magic course and excited to begin implementing all that I’ve learned and discovered.”

Ine Muys

Artist and reading coach

“Just now I started working on the first 2 videos of your Small business newsletter magic course. I already feel so at home. :)” 

Substack for small business owners, freelancers and creatives

Nathalie Todd

Artist

“Thank you so much for this! I have just binge watched the whole thing and I am going to implement forthwith! I was most excited to see that there are Substacks that are artist based and focus on the images, not on the words. I love writing but it terrifies me so being able to share my art without having to write is so freeing! Thank you…”

Nika Talbot

Author

“I enjoyed your course – very thoughtful and well structured, thank you 🙏”

Lottie Randomly

Facilitator, educator, writer and funeral ceremonialist

“I’ve been working through your Substack course and I’m happy to say that it’s really helped me to pull my Substack together. I’ve not launched yet…but I’m nearly there…and I don’t think I would have been able to feel so confident about it all without your gentle guidance. I love how you invite the possibility of everything being light, slow and playful, but still manage to drill down into the practicalities. It was just what I needed!” 

Nina Veteto

Forager, explorer, art maker

“You, Astrid, and your beautiful approach to all this have been like a North Star for me on this journey. Your course was pivotal for me early on and I am really grateful for the work you are putting out into the world. So, so important! Thank you.”

Allyson H.

“Thank you, Astrid, for the gentle course, it’s brilliant! It really was instrumental in getting past the block about the About page. You broke it down into doable parts and gave excellent examples. The Q & A format was the style that felt right.” 

Katie Sadler

Book marketeer

“I have LOVED YOUR COURSE. I will be recommending it to everyone who asks me a Substack question.

Thank you so much for putting the course together. I’m still watching the final video, but found it hugely inspiring and helpful!! The checklist from the second video was exactly what I needed, too.”