Market your business on your terms, not the algorithm’s
a 4-month group programme for small business owners, freelancers + creatives
This programme will help you spend less (or no!) time marketing your business on social media. Get ready for marketing to feel easeful and more like you.
Confused or turned off by marketing your business?
Done spending so much time and energy on social media?
Looking for a way to market your business that feels gentle, easeful, joyful and like you?
Want to spend less time marketing your business?
Feel spread thin by marketing yourself and your business on all the platforms?
This programme is for you.
The programme starts in March 2024. Sign up to the waitlist below to be notified when the doors open ✨
I don’t think I would have been able to feel so confident about it all without your gentle guidance. I love how you invite the possibility of everything being light, slow and playful, but still manage to drill down into the practicalities. It was just what I needed!
Lottie Randomly about my mini-course Substack for small business owners
Social media always felt like a lot of work to me. But I was told that in order to run an online business I simply needed to be on it. It took me nearly three years of experiments to figure out the way to make social media work for me: by leaving.
I’ve been running and growing my business without social media for over two years. My business is thriving and, more importantly, so am I.
I want you to feel the same. Whether you’re ready to leave social media completely or simply want to move away from it more, I’m here to guide you to marketing your business in a way that truly serves you, your life, your humanness and your business.
With my knowledge, personal experience and experience supporting small business owners, freelancers and artists just like you I’ll be at your side as you make changes over the course of four months.
Find out more about how I market my business without social media
What makes Marketing without social media such a special programme?
- Its blend of structure and flexibility allowing you to create your own marketing strategy, unique to your business and your life;
- Its asynchronous design and gentle pace that allows you to honour your own rhythm and energy, while still getting the support and accountability you need to overhaul your business marketing;
- My 2+-years of experience marketing my own business without social media–without having a big audience when I left social media. I’ve since build a growing business without spending a single second on social media and it feels amazing;
- Lifetime access to the programme and materials, including any new materials that will be added in future iterations of the programme.
I don’t believe in being everywhere + spreading ourselves thin.
I believe in being intentional and very selective with where we market, so we can give our business the attention it needs.
Practicalities
When | The programme will run from March 1st to July 1st 2024.
How | Through Podia, where all workshops, office hours and workbooks will be shared, and where our small, gentle community for this programme will live.
How much | €800 (around £700/$850), paid in full or in four instalments of €200
Who | Small business owners, freelancers and creatives like you who are eager to market their business without or with less social media. The first cohort will be limited to 15 people.
4 months of support, accountability and hands-on help with your marketing through workshops, office hours and a slow and gentle community.
March:
finding your bearings
* pre-recorded workshop and detailed workbook helping you review your current marketing strategy, what works and what doesn’t + set goals for the programme;
* recorded office hour where I answer your questions on marketing your business without social media;
* weekly accountability and support through our private, gentle community on Podia;
* mini-bonuses added along the way.
April:
stepping away from social media
* pre-recorded workshop and detailed workbook on marketing without social media, providing options and choices, helping you to discover what works best for your life and your business;
* recorded office hour where I answer your questions on marketing your business without social media;
* weekly accountability and support through our private, gentle community on Podia;
* mini-bonuses added along the way.
May:
intentional marketing strategy
* pre-recorded workshop and detailed workbook supporting you to create a marketing ecosystem and strategy that is intentional and effective, and unique to your business;
* recorded office hour where I answer your questions on marketing your business without social media;
* weekly accountability and support through our private, gentle community on Podia;
* mini-bonuses added along the way.
June:
launches, evergreen content and beyond
* pre-recorded workshop and detailed workbook on how to launch new products and services without social media; using evergreen content and continuing with your marketing strategy after the programme ends;
* recorded office hour where I answer your questions on marketing your business without social media;
* weekly accountability and support through our private, gentle community on Podia;
* mini-bonuses added along the way.
Why join this programme?
Designed to put your humanness first
A unique blend of structure and flexibility providing you with guidance and flexibility, and with the ability to set your own pace as you need to.
Anti-overwhelm + gentle
I’ll be supporting you to make changes that feel good every step of the way, going as quickly or slowly as you need.
Bespoke + unique to you
No formulas or blueprints to follow and copy. Instead, you’ll be creating your now blueprint that fits your life and your business.
Why take this programme with me?
I’m a natural teacher and really good at making complex topics simple + accessible and create clear and easy-to-use materials.
I have years of experience, successfully marketing my business without social media for over two years and supporting others to do the same.
I’m on your side and guided by your needs: whether you decide to simply spend less time on social media or leave it altogether, I’ll help you create a marketing strategy that fits your life and your business.
Astrid is great at looking at the big picture. She helped me see where I could set more boundaries to protect my energy, as well as places I could monetize the work I’m already doing.
Dacy Gillespie on 1:1 mentoring
frequently asked questions
Who is this programme for?
This programme is for small business owners, freelancers and creatives at any stage of their business who want to discover and implement marketing without social media.
What will I learn during this programme?
You’ll learn that marketing can feel easeful and can even be fun. The programme is structured in such a way to help you get clear on your current marketing first, and then explore the options for marketing without social media. In the second half of the programme you’ll put together a plan that works for you and will start experimenting with non-social media ways of marketing. Throughout the focus is on you: on what feels good to you, on your strengths and needs. While I’ll be offering lots of strategies and examples, my aim is to support you to create a unique marketing strategy that serves your business and your life.
What if I’m still on social media and don’t necessarily want to leave? If I want to stay on social media but want to learn more about marketing without it, can I still join?
Yes, absolutely! There is no need for you to leave social media completely—just wanting to spend less time on it, use it differently and explore other ways of marketing is enough reason to join the programme.
I find communities overwhelming/I hate Facebook groups and the like. Will the community in this programme be similar? Do I need to check in with it?
Me too! In fact, if Podia didn’t offer a community aspect from right within the programme, I would not have offered a community aspect. What I like about it is a) it’s very functional, only for this programme; and b) it’s a great way of connecting asynchronously. This programme is all about being powerful, effective and gentle. Meaning that I will offer you structure and accountability, as well as leaving space for your humanness, living in different timezones from me and dealing with whatever life throws your way over the course of these four months.
If there are no live calls, will I still get access to you?
Yes—you’ll get lots of my support, in the gentle community in Podia and through the monthly recorded office hours.
I need accountability to stick with courses and programmes. Will you hold me accountable and how?
There’s a couple of ways in which I’ve built accountability in to this programme. Before we start I’ll ask you to fill in a brief questionnaire about your business and your marketing challenges. We’ll be able to refer back to this in the weekly check-ins in our gentle community on Podia, where every Monday I’ll ask you to share what you’ll be working on over the week, and every Friday will ask you how you got on. The monthly office hours also add accountability as I’ll be encouraging you to ask questions–and to share afterwards how you’re going to continue with the answers you received.
How different is this group programme from your free email series “Move your business away from social media”?
Good question! Some of the fundamentals are the same, namely discovering a way of marketing that serves you first and foremost. Compared to the group programme, the email series only scratches the surface. In the programme, you’ll get bespoke support, accountability, many more resources and strategies over the course of four months. You might see the email series as the beginning, while the group programme supports you in a complete change in how you market your business.
Have a question that I didn’t answer here? Send me a message–I’d be happy to help you out.
work with me
I’d love to know more about you! If you’d like 1:1 help moving your marketing away from social media or growing your slow, gentle and profitable business, I’d love to support you. Do get in touch about working together through 1:1 mentoring.