Category: marketing
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How I promote my blog (without social media)
In this post I share how I market my blog–simply and easefully–and how I keep it updated.
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It’s not you. It’s the marketing template.
If you’ve ever followed all the marketing advice, tried all the templates, and still felt like you couldn’t keep up—this post is for you.
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A permission slip to market your own way
If you’ve ever felt exhausted trying to follow everyone else’s marketing advice—and quietly wondered whether there’s a gentler way to do it—this post is for you.
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How to never get another unsubscribe (and what to do instead)
If sitting down to write your newsletter often feels like staring at a blank page, this short video might help. I share the three types of newsletters for small business—a framework instead of yet another list of topics.
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What to write in your newsletter: 3 types of newsletters for small business
If sitting down to write your newsletter often feels like staring at a blank page, this short video might help. I share the three types of newsletters for small business—a framework instead of yet another list of topics.
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How I grew my newsletter without chasing the Substack algorithm
My newsletter list doubled overnight in February 2023. It wasn’t because of Substack. In this post, I explore the famous Substack-effect that the company likes to talk about and how to grow a newsletter list without chasing the algorithm.
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Why Substack won’t grow your newsletter (and what will)
In this short video I share what actually grew my newsletter, how around half of my new subscribers come from outside Substack, and why I’m not interested in relying on the Substack algorithm for growth.
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When your marketing feels off: three possibilities to explore
In this post, I want to share three possibilities for what your marketing might actually need right now—and invite you to watch a free workshop to go deeper on this too.
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Let it be enough: a gentler approach to marketing
If you feel like marketing your business is overwhelming, today’s post is for you, and I hope it brings you calm and steadiness.
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Can you really market your business without social media?
In this post, I want to share answers to the most frequently asked questions I get about marketing without social media—and offer you some encouragement if you’d like to leave social media, wholly or partially.
